Jio Unveils New Plan Bundling Netflix Access

Jio has announced a new prepaid plan designed to provide users with integrated access to Netflix, alongside substantial data and calling benefits. The ₹1799 plan aims to cater to the growing demand for bundled entertainment and connectivity solutions.

Plan Details and Benefits

The newly launched plan offers a comprehensive suite of benefits, including:

Validity:

84 days

Data Allowance:

3GB of 5G data per day

Calling:

Unlimited voice calls

Streaming Access:

Free Netflix subscription

Additional Benefits:

Complimentary access to Hotstar

Target Audience and Market Positioning

The plan is positioned to appeal to users who consume significant amounts of streaming content and require reliable high-speed data. By bundling Netflix access, Jio aims to enhance the value proposition and attract a wider customer base.

Implications for the Streaming Market

The introduction of this bundled plan could potentially impact the competitive landscape of the streaming market. By offering integrated access, Jio may incentivize users to choose its services over standalone subscriptions.